Events
Overcoming Resistance To Change, Innovating & Cutting Through The Noise With Your BD & Marketing Campaigns
Join us for an insightful webinar exploring innovative approaches to thought leadership, communication, and client relations in the professional services sector. Led by Ben Kent and Brian Macready with proven track records in creative marketing, this session will reveal strategies for standing out in a crowded marketplace while maintaining credibility and delivering value to clients.
Tuesday 26th November 2024
4:00 pm - 4:45 pm
Whether you're from a global powerhouse or a boutique firm, this webinar will provide actionable insights to elevate your thought leadership. Our speakers will share real-world examples, including award-winning campaigns and events that have set new benchmarks in professional services marketing.
Don't miss this opportunity to revolutionize your approach to thought leadership and client engagement. Register now to learn how you can do some "epic marketing" in the professional services world!
1. The art of the possible: Groundbreaking examples of creative campaigns that have transformed client engagement.
2. Starting small: Learn practical steps to enhance your content strategy, from crafting compelling headlines to leveraging infographics.
3. Understanding your audience: The importance of research-backed insights into how clients consume information in today's digital landscape.
4. Tailoring your approach: Explore how firms of different sizes and market positions can craft unique thought leadership strategies.
5. Overcoming internal barriers: Strategies for convincing risk-averse colleagues to embrace innovative marketing approaches.
6. Balancing creativity and substance: Creating attention-grabbing content without sacrificing depth and expertise.