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Client Listening Index Benchmark

CLIMB

CLIMB

CLIMB! is a rapid assessment of your client listening programme that uses peer benchmarking data and our market leading ‘five dimensions of client listening” framework to ensure coverage over all key aspects of your client listening programme
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Accelerating your thinking


Our experience of working with client listening teams at professional and finance firms gives us a deep understanding of Client Listening good practice. CLIMB consolidates this knowledge into a simple to use online tool that helps you rapidly and visually understand the maturity of your client listening programme and the key areas of focus moving forwards.
Accelerating your thinking

Our experience of working with client listening teams at professional and finance firms gives us a deep understanding of Client Listening good practice. CLIMB consolidates this knowledge into a simple to use online tool that helps you rapidly and visually understand the maturity of your client listening programme and the key areas of focus moving forwards.
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The five dimensions CLIMB examines:
01.
Research: Use of research techniques across different client touch points
02.
Analytics: Use of statistical models and analytical techniques
03.
Technology: Use of technology and AI to collect, automate and visualise insights
04.
Integration: How the insights are used by stakeholders across the business
05.
Impact: To what extent the program is achieving commercial impact
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Why CLIMB?
CLIMB helps you to address the following questions:
01.
How does your client listening programme compare to that of other organisations?
02.
What aspects of your client listening are performing well and what aspects might you want to improve?
03.
Where should you focus your time and effort over the next 12 months?
04.
How to use technology to automate processes?
05.
How to use the research to drive change?
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